50 Shades of Grey

They’re the couple that brought BDSM (bondage and discipline, domination and submission, and sadomasochism) into the mainstream and made it okay to want to experiment. Anastasia Steele and Christian Grey’s steamy relationship in the 50 Shades of Grey series got everyone hot under the covers, and with our sexy range, you can bring their fun into your bedroom too.

In general, BDSM is a bit of a ritual, or discipline, with a “master” and “submissive”. The master has control of the submissive, and can order him or her to perform certain acts. It usually involves some form of (pleasurable) pain and is a turn-on for both people. Worried that it will be too much for you? That’s where the “safe word” comes in. This word is agreed upon before starting the discipline, and once it’s been uttered, play needs to stop.

If bondage is something you’d like to play around with, we’ve got all sorts of tools to get you started. You can be sure you or your partner will be tied up well – until the safe word is used, of course. You don’t need to be fully immersed in BDSM to enjoy this practice – it’s a great form of foreplay, and can lead to a greater sense of trust in the relationship.  Tying up your partner usually results in pleasure due to your partner’s submission – you’re in control, while your partner may enjoy the pleasure of cuffs & restraints – especially that feeling of immobility.

Sex toys like whips, paddles or floggers are perfect for a little sensual pain. But they don’t need to be used for pain alone – they can be run delicately over your partner’s body, leading to a sensitive sexual experience through the sense of touch.

And what’s sexual pleasure without a little bit of the unknown? When you’re making use of blindfolds, your sense of sight is switched off, which just makes your other senses more, well, sensitive. This extrasensory pleasure leads to increased arousal and, in turn, causes you to have a more intense sexual experience. Need we say more?

Take a walk on the ultra-sexy dark side and click through to our 50 Shades-branded items. You’re sure to find something to, er, tickle your fancy or whip you into a frenzy (pun intended)!

A whole new world awaits you. Are you ready?